Foard-Harwood Shoes
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For nearly 40 years, Foard-Harwood sold shoes at 915 4th Ave.,
a prime location
just four doors from the Keith-Albee Theater. In 1972, it moved to 401 9th
St.
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HUNTINGTON -- David A. Foard Sr. came to Huntington in
1912 and took a job as a shoe salesman.
After serving in the military, he returned to Huntington and became
manager
of the shoe department at the Anderson-Newcomb department store.
In 1924, James J. Henry sold his Henry Shoe Co. at 915 4th
Ave. to William M. Ayers and S.C. Harwood,
who operated it as Ayers and Harwood until 1935, when David Foard
purchased
Ayers' interest and the store became Foard-Harwood, Inc.
David Foard Jr. joined the business in the late 1930s, left to
serve with the Army in World War II,
and then returned to the store in 1946. Paul Foard, the son of David Jr. and his
wife Betty,
later joined the business.
For nearly 40 years, Foard-Harwood sold shoes at the same 4th
Avenue address where
James Henry had his shop - a prime location just four doors from the Keith-Albee
Theater.
(Today, the building is long gone and the site is part of a parking lot.)
In 1972, the long-time shoe store took a major step when it
relocated to 401 9th St,
in a building that previously housed the Hotel Governor Cabell. In 1980,
the store took another big step when it opened at the Huntington Mall.
Over the years, some of the well-known brands the store
carried included
I. Miller, Grayflex, Mademoiselle and Pappagallo for women, Nunn-Bush,
Arch Preservers and Edgarton for men, and Stride-Rite for children.
Foard-Harwood became well known to local radio-TV listeners
for its catchy
jingle about "Half price, half price, half price shoes."
The downtown store closed in 1994, and the mall store closed in 2003.
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Note: This Article and picture appeared in the Herald-Dispatch Newspaper on Nov. 21, 2016.
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