The Style Shop

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The Style Shop, an upscale women’s dress shop, was a long-time tenant in the
 Ritter Building on the southeast corner of 4th Avenue and 10th Street.
 It closed in 1978 and was replaced by a Burger King restaurant.

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HUNTINGTON — Surely the best-remembered tenant of the building on the
southeast corner of 4th Avenue and 10th Street is The Style Shop,
 an upscale women’s shop that moved there after its original store,
 located just across 4th Avenue, was destroyed in a fire.

The first tenant of the five-story building built in 1903 was a store operated
by John W. Valentine. Later it housed the Day & Night Bank and
 was known as the Day & Night Building. (At a time when
 banks typically closed at 3 p.m., the Day & Night Bank
 stayed open until 10p.m., hence its odd name.)

The Huntington National Bank acquired and closed the bank in 1919,
 but the structure continued to be called the Day & Night Building.
 By the 1950s it was called the Ritter Building. Over the years,
 its upper flowers housed a number of professional offices
while its first floor was home to a variety of businesses.
In the 1940s it was occupied by Cole Optical.
 That was before The Style Shop moved in.

According to records in the West Virginia Secretary of State’s
 office, The Style Shop was established in 1945 and went
out of business in 1978. A Burger King restaurant then
 moved in and operated the first-floor space for about
10 years. Later the building was briefly occupied
by an Intelos cell phone store. It’s been
totally vacant for a number of years.

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Note:  This Article and picture appeared in the Herald-Dispatch Newspaper on July 6, 2021.

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